How to Choose the Best Ecommerce Platform for Your Store

Trying to choose the best ecommerce platform for your business is like trying to decide which doughnut to pick at the bakery. There’s the traditional chocolate cake doughnut (a.k.a., the small-level business ecommerce platform)—satisfying, simple, and a safe bet because it never disappoints. Then there’s the Boston cream doughnut (the...

3 Post-Click Experiences Show How Oracle Segments Ads & Tells Unique Stories (Examples)

The advancements in advertising technologies have made it easy for advertisers to micro-target ads, optimize, personalize them, and even create ads at scale. However, the same isn’t always true for post-click experiences. Post-click strategies have primarily been neglected, which is why most advertisers fail to convert a huge percentage of...