The TrackingDesk Platform

Learn about the TrackingDesk platform's building blocks and the role they play in your marketing workflows.

Traffic Sources & Ad Networks

Perfect attribution and tracking starts with the configuration of your marketing channels.

  • Dozens of integrated Traffic Sources
  • Postback URLs with multiple goals
  • Over 30 predefined parameters
  • Conversion Goal Mapping
  • Support for Webhooks

Affiliate Networks & Advertisers

Manage your advertisers, affiliate networks, offers and ecommerce sites properties.

Define targeting rules so you can easily build your marketing funnels.

  • Advanced conversion funnel tracking
  • Advanced user targeting rules 
  • Support for Deeplinking
  • Custom tracking parameters
  • Postback URL (s2s) & Pixel Tracking
  • Hundreds of affiliate networks integrations.
track landing pages and funnels

Landing Pages & Funnels

Add your marketing assets such as landing pages, websites or funnels.

  • Smart Call To Actions
  • Targeting Rules
  • Pass dynamic parameters
  • AB Testing

Campaign Management

The campaign management interface allows you to connect traffic sources, landing pages and offers. This is where you can apply targeting rules, landing page rotation, funnels and traffic distribution.

  • Direct-Linking Campaigns
  • Landing page rotation
  • SmartLinking campaigns
  • Smart Call to Action
  • Traffic Fallback Options
  • Organic Tracking Scripts

Analytics & Reports

The Analytics module gives you actionable insights on your campaign’s performances so you can make smart and quick decisions and boost your ROI.

  • Easily filter in/out traffic segments
  • Compare multiple campaigns
  • Group your stats with multiple dimensions,
  • Identify ROI positive traffic segments 
  • Identify top converting offers.
trackingdesk testimonial
"Wow, that's all I can say. I felt in love with Trackingdesk. Before I used Trackingdesk I needed to create multiple promotional pages to track my traffic sources while promoting affiliate offers. Now I simply use one link that tracks all my traffic channels and conversions. No more guessing which channel converts best!"
Tim V.
Founder & SEO Consultant, Unified Media Inc.
Customer for over 6 months
jean maurice touboul onwardclick
"We've been using TrackingDesk for the past several years and have nothing but praise about the accuracy of their tracking, the great visualization as well as the ease of setting up and managing campaigns."
Jean-Maurice Touboul
CEO & President OnwardClick
Customer for over 2 years
Orr Yoffe RS Ran Ltd
"TrackingDesk was the foundation for all our marketing operations past 3 years. The focus on performance marketing and data integration, helps us reduce IT cost, improve campaign ROAS and gives us perfect agility"
Orr Yoffe
CEO, RS Ran Ltd
Customer for over 3 years
"I am very satisfied with the partnership I have with TrackingDesk. I have the chance to group all my campaigns in one place and I can monitor all the traffic I get with the statistics. The service is perfect and it help optimizing my business!
Abel S.
Affiliate Marketer
Customer for over 12 months