Google Ads For Performance Marketers

Google Ads Conversion Tracking & Attribution

Quick & Simple Setup

TrackingDesk provides you the tools and workflow to immediately measure your campaign's performances.

Conversion Tracking = Smart Decisions

Instantly identify your best campaigns, ads and keywords so you can scale with confidence.

Conversion Attribution

Send conversion data to Google Ads & Google Analytics and turn on Google CPA Optimizer and make the most out of your ad spend.

google search
Click On Your Ad
User Search & Clicks
During the Click Event, Google applies the tracking template and appends AutoTag parameters to your Final URL.
  • Measure all campaign attributes
  • Compliant with parallel tracking
  • Tracks Site Links
Click On Your Ad
top 10 comparison
Landing Page Call To Actions
Landing Page Tracking
Your visitors land on your site and click on your call to actions to discover the offers you are promoting.
  • Landing Page Tracking
  • Call To Action Tracking
  • Offer & Product Tracking
Landing Page Call To Actions
affiliate networks integrations
Sales & Conversions
Affiliate Offers & eCommerce
Visitors become customers or signup for an offer. TrackingDesk tracks the conversions and revenues and tie them to your campaign attributes (i.e. Keyword)
Sales & Conversions
google ads integration
API calls
Google Ads & Google Analtyics
Get the most out of your search spend.
TrackingDesk fires the conversions through the Google Analytics API and the magic happens!
  • Your conversions are automatically attributed to your ads.
  • Improve your Quality Score
  • Automate your Optimization
API calls
Campaign Optimization
CPA Optimizer & Scale
Feed Google Ads with real conversions so you can apply a Target CPA Bidding strategy.
  • Automate your Optimization
  • Improve your ROAS
  • Scale your campaigns with confidence
Campaign Optimization