New to Instapage: AdMap™ Syncs Google Ads to Unique Post-Click Experiences
Digital advertisers spend too much time on manual processes tracking ads to post-click landing pages. Complex spreadsheets, copy-pasting from ad platforms… It’s not a visual process either, making it more difficult to see the full funnel for your ad campaigns. There has to be a better way. With AdMap™, you eliminate all that copy-pasting andRead More >
8 Ways Post-Click Automation Makes Running Client Campaigns Easier for Agencies (Ebook)
Post-click automation (PCA) is a new service that allows advertisers to personalize the ad campaign, end to end, and scale like never before. While the benefits to the average marketer are great, they’re several times greater for an agency. The average marketer handles a single account. An agency, however, gets that in each client theyRead More >
Linkedin Ads Automation: What Is Available to Advertisers & How It All Works
Advertising automation takes care of repetitive manual, and often mundane tasks so advertisers can focus on other aspects of their ad campaigns. When done right, automation can potentially handle continual monitoring and optimization of ad accounts, campaigns, and ad creatives without taking up advertisers’ time. LinkedIn automation tools do just that for advertisers. We recentlyRead More >
Scaling Post-Click Experiences: The 3 Reasons Why Advertisers Struggle (Ebook)
Personalization is the present and the future of digital advertising. Nearly all statistics point to this fact. Still, businesses continue to fail at it. And it’s not fringe techniques like chatbot development or beacon tech they’re failing at — but the most basic foundations of personalization. They’re creating highly targeted advertisements, testing designs, and they’reRead More >
The 4 Most Significant Ways Directive Grew Their Search Marketing Agency
Sustainable growth is a challenge every organization experiences. As we know, for numerous professionals, growth is the definition of success. While many factors can attribute to a company’s progress, and all companies have unique stories of how they worked to get where they are, the origin is similar. It all begins with data. Growth isRead More >