Berlin Affiliate Conference 2016: Hidden Cash Beyond the First Click

Last year IGBAffiliate invited me to speak at their Berlin Affiliate Conference where I talked about tracking and managing traffic. It was great to see that affiliates from different industries were so receptive to growing their businesses with data driven marketing. Some were familiar with tracking while others weren’t, regardless it was easy to see that […]

Thank You Affiliate Summit East 2016!

Today is the finish of Affiliate Summit East 2016 in New York and I can’t tell you how awesome the event was.  Although it’s been going on for a few years now I’m always amazed at the growth of attendees and how well organized the ASE team is. The meet market was packed with ton of […]

DNTX: A New Start With Their Latest Platform “Tonic”

The ad industry is moving fast and it’s always important to stay up to date so you don’t fall behind.  Recently, the ad network DNTX released a newsletter to announce the launch of their new platform Tonic.  If you’re a media buyer that frequently used DNTX they’ll transfer your account directly to the new platform soon. The Tonic […]

The TrackingDesk Referral Program – The Launch!

  Tracking platforms have been around for a while and if you’re reading this post, chances are that you know the story. So I’ll spare you the what an affiliate has to gain by using them and what sort of insights are gained. What might not be 100% obvious, is that every affiliate marketer needs a tracking software. Like everyone needs an […]

Thank You All From Affiliatech 2016 Conference

This week I made my way to Affiliatech in Tel Aviv.  I got to speak in a panel (thanks Ori Matarasso for moderating!) of 3 performance marketing veterans to discuss the challenges and the strategies needed to succeed in affiliate marketing.  It was a great experience and I’ve got to thank the event organizers and Dana Eliyahu of […]