Data Information Overload: How to Analyze Tracking data efficiently
Remember when you first collected a keyword from an adwords campaign? The days when you could only collect one or two tracking parameters are long gone. Today, you can track pretty much anything and everything. So the logic is: if you can track it, then you should track it. This results in you ending up with […]
Why you’re not fallbacking and losing money
Fallbacking : Redirecting traffic to an offer suitable for a specific segment of traffic that was not initially targeted. In other words: If you unintentionally send mobile US traffic to an offer that accepts only web UK traffic, you will want to automatically redirect this traffic to a similar offer that accepts mobile US […]
Top 10 Reasons Your Campaigns are Failing
Failing cannot be avoided when advertising online. There are so many parameters involved in online advertising, that it’s literally impossible to succeed every time you launch a new campaign. Knowing that the chances that a campaign will fail or at least not be immediately have a positive ROI; one can only take some preemptive steps to […]
Affiliates should solve an important problem with a simple solution
Having access to the big picture has always been quite a challenge for affiliates. Indeed, most affiliates work with about 10 different affiliate programs and must login to multiple accounts in order to download their reports and aggregate them into an excel sheet which will give them the ability to see how much money […]
Crucial Things You Must Consider In Traffic Optimization
Do you own a portal? A blog? A review site? You invest in content, SEO, PR, Links, design and you think you cracked the way to best monetize your portal. You’ve got banners right left and center, you’ve got product reviews and you’ve got your top affiliate programs generating awesome conversions and commissions for you! […]