The Ultimate Tools for Digital Marketers aka The BriefcaseHQ
Not to be alarming, but online marketers today live and perish by the apps of the trade. Modern marketers attend million tasks at once. Whether we’re going through data or optimizing campaigns, geared with the right marketing tools means saving on our most valuable commodity: TIME! While hunting for the right tools, we came across the Briefcase and […]
AdWords remarketing with TrackingDesk campaign Data
The complete guide to using TrackingDesk to build custom audiences in Google Analytics in order to run remarketing campaigns in AdWords.
Let your competitors do the work for you
When it comes to your marketing strategy, there’s no need to reinvent the wheel, especially when your competitors have already done the hard work figuring out what drives traffic and conversions.
Test offer links can increase ROI
As an affiliate, you have very little control over where your traffic is going after it has left your tracker. Essentially, you are given an offer link, which is meant to redirect visitors to a specific page. Yet, the affiliate network might restrict the traffic reaching such advertiser according to various criteria such as: Traffic Type […]
[IDEA] – Share your marketing ideas
Over the past few weeks, we’ve shared with our subscribers all sorts of marketing ideas for which we’ve received very positive feedback. It’s a small project that was born out of a conversation I had with one of our customer who was doing (and still doing) plenty of small marketing experiments to increase conversions and revenues.