This week I made my way to Affiliatech in Tel Aviv. I got to speak in a panel (thanks Ori Matarasso for moderating!) of 3 performance marketing veterans to discuss the challenges and the strategies needed to succeed in affiliate marketing. It was a great experience and I’ve got to thank the event organizers and Dana Eliyahu of Affiliatech for inviting me to share my knowledge.
I also learned a great deal of perspectives of where performance marketing is going and how affiliates can be better prepared to face the upcoming challenges and keep up with technology.
I still feel that there is a long way to go until the gaming and finance verticals get up to speed with the performance marketing world. We’ll get there eventually!
I’ll be looking forward to next year as I am sure the conference will keep growing.
If I didn’t see you at the conference and wanted to catch up, remember you can always send me a message here.
Thanks again Affiliatech and I’ll see you in 2017!