Marketing Agency Tips

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TrackingDesk Admiin

Scaling Post-Click Landing Pages: Why Templates are Not a Solution

Most advertisers aspire to 1:1 personalization, but they largely miss the mark. It’s understandable. A lot has to go right for 1:1 personalization to work. You need the right strategy, people, and the right tools. Mostly, though, you need to rethink the post-click experience. It needs to be treated like we treat ads. Why post-clickRead More >

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TrackingDesk Admiin

New to Instapage: AdMap™ Syncs Google Ads to Unique Post-Click Experiences

Digital advertisers spend too much time on manual processes tracking ads to post-click landing pages. Complex spreadsheets, copy-pasting from ad platforms… It’s not a visual process either, making it more difficult to see the full funnel for your ad campaigns. There has to be a better way. With AdMap™, you eliminate all that copy-pasting andRead More >

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TrackingDesk Admiin

Scaling Post-Click Experiences: The 3 Reasons Why Advertisers Struggle (Ebook)

Personalization is the present and the future of digital advertising. Nearly all statistics point to this fact. Still, businesses continue to fail at it. And it’s not fringe techniques like chatbot development or beacon tech they’re failing at — but the most basic foundations of personalization. They’re creating highly targeted advertisements, testing designs, and they’reRead More >

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TrackingDesk Admiin

The 4 Most Significant Ways Directive Grew Their Search Marketing Agency

Sustainable growth is a challenge every organization experiences. As we know, for numerous professionals, growth is the definition of success. While many factors can attribute to a company’s progress, and all companies have unique stories of how they worked to get where they are, the origin is similar. It all begins with data. Growth isRead More >

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